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Users andTesting |
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”User Personas for TERC Website”
preferences and traits of the highest-value users
As Manager of Web Design at TERC,* I contracted with a usability firm to conduct user interviews. This was preparatory to a planned redesign of a new corporate website.
These personas were developed based upon that research.
*TERC is an educational research company developing innovative programs in math and science education. I worked there from 2001 through 2004.
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